December 13-17
Present Music Videos and posters
December 9
Work on Projects
December 7
Group Work: Comparing Front Pages from Newseum.org
Media Lit Poster Contest - Due December 15
December 3
Collect 20 Responses
Music Video Analysis: Gender, Sexuality, Race, Materialism, Violence
Media Lit Poster Contest - Due December 15
Music Video Project due December 10
December 1
Storyboards for Music Video Final Project Assignment due today
In Class: Music Video Analysis - AHA "Take on Me"
Analyzing Movie Trailers - Catfish, True Grit, Never Let Me Go
November 29
Reality Tv for Kids - Pitch
To View: "The Outsiders: Amish Teens" Available on YouTube in 7 Parts
November 23
Response 20 - "Kids + Reality TV = Bad Combination"
Read and View: Is Reality TV Too Violent for Kids?
To View: Child Island
Reality Tv for Kids - Pitch
November 19
Finish Life Unexpected - Guided Discussion
Discuss Teacher and student Stereotypes
Homework: Stereotype Poetry
November 17
Response #19 "Study links sexual content on TV to teen pregnancy"
Stereotypes, generalizations and stock characters on TV
Television: Teen Stereotypes group work
In class: View Life Unexpected - Guided Discussion
Homework: Watch a TV show focused on teen characters.
Complete this. Due 11/23
November 15
Response 18: "Childen's T-shirts get risque"
Continue Work on T-shirt
Homework: Writing a Persuasive Pitch Letter
Work time on T-shirt, letter, music video, and powerpoint
November 11
Response 17: Today's Trends
To Read: "Dress Like Your Dad? He Rocks"
What do your clothes say about you? T-Shirt PowerPoint
Assignment: Create a T-shirt representing today's pop culture that will be nostalgic 20-30 years from now.
November 9
Photo Tampering Throughout History
Response 16: "A Celebrity is a not a real person but an image created through various channels and publications"
Group Work: Analyzing celebrity photos from the past
In-Class Assignment: How does photogrpahy define celebrity?
November 5
To View and Respond 15: Newstand; Onslaught; Retouch; Evolution; Sex, Lies & Photoshop;
Personal timeline with 25 important or media events due next class
November 3
Celebrity Culture Timeline
Timeline Scavenger Hunt
Create a personal timeline with 25 important or media events
October 29
Video: Do you know your politicians?
Watch: Paris Hilton Inc: The Selling of Celebrity Alternate Link
Discussion Questions
October 27
Socratic Seminar on The Truman Show
Alternate Assignment for absent students
October 25
Finish The Truman Show
Socratic Prep Packet
October 21
Response 14: NFL Ad Timeouts
View Commercials - Will post soon
Begin The Truman Show
October 19
Response 13: TV Ad Rates
Finish Consuming Kids 5-7
Discussion Questions
Work time on Ads - Due Next Class
October 15
Watch Consuming Kids Part 1-4
Discussion Questions
Work time on Ads
October 13
Advertising Test
Work time on Ad campaign
October 11
Response and discussion 12: Logorama
Decoding Symbolic Language 1-4
Advertising Test Next Class
October 7
Response 11 Video "Advertising to Kids"
Children in Politcal Advertising
Watch the following commercials: www.livingroomcandidate.org
From 1964: Lyndon B. Johnson, "Daisy" and "Ice Cream Cone," and Barry Goldwater, "We Will Bury You"
From 1976: Gerald Ford, "Children/Achievements"
From 1996: Bob Dole, "The Threat"
From 2004: George W. Bush, "Changing World"
Complete this form.
Script and Storyoard Due.
Work on Packaging/Filming
October 5
Response #10
Political Advertising
Read these commercials as mini-films. Complete handout.
In Class: Analyze the four Obama and McCain ads here focusing on positive and negative words and images. Analyze 2 ads on your own outside of class - Handout
Continue Work on Ad Campaign: Script and Storyboard - Due Next Class
September 30
Notes: Cross Promotion
"The Pitch" Video
Work on Campaign
Groups present their Pitch
September 28
Response 9: "When You Watch these Ads, the Ads Check you Out"
Notes: Product Placement
Examples: Transformers and Wayne's World
Continue Work on Ad Campaign: Script and Storyboard
See me for examples
September 24
Brown Mackie Presentation
Continue Snack Advertising Campaign
Be prepared to pitch next class
September 22
Response 8:"Teacher Selling Ads on Exams to Raise Money"
Notes: Subliminal Advertising
Begin Snack Advertising Campaign
September 20
Response 7: Wizmark
More Creatve/Creepy Advertising
Turn in Group Advertising Assignment
September 16
Can you identify the products that go with these slogans?
Newer Trends in Advertising
September 14
Response 6: Sand Art
Music Video Final Project Assignment: Lyrics due september 2
Examples: Runaway Train, What's Going On - 1 2
Notes: Advertising Appeals
September 10
Present Symbolic Me/ Collect HW
In class discussion: September 11th and the Media:
To Examine: Newseum from Sept. 12, 2001
HW: Analyzing songs about 9/11
September 8
Response 5: "Teens sue Facebook over 'Like' Button"
Continue Growing Up Online
Handout for Discussion and HW: Pick 1 from each group for a written answer
Continue Symbolic Me
September 3
Response 4: "Should parents "friend" their kids on Facebook?'
Video of the Day: Arcade Fire - "The Wilderness Downtown" (requires Google chrome)
Begin Watching: Growing Up Online
Continue Symbolic Me, group project
September 1
Media Literacy Theory Quiz
Begin Symbolic Me, group project
August 30
Response 3: "Texting May Be Taking a Toll"
Notes and Sayings of Marshall McLuhan
Group Work: Values of Media Culture
August 26
Response 2: "Teens, driving and texting are a bad mix"
Gauging Your Distraction from The New York Times
To View: Wales PSA
Notes: Media Literacy Theory
Assignment: Traditional vs. Media Values
August 24
Bellringer: Media Literacy Quiz from PBS
Resonse 1: "More Employers Use Social Networks to Check Out Applicants"
Notes: 5 Core Concepts, 5 Key Questions
Homework: Answer the 5 Key Questions for these images
To View: A Vision of Students Today
August 20
Can you name these products from their first letter?
Notes: What is Media Literacy?
To View: Did you Know? 3.0 and 4.0
In Class: Electronic Media Survey
August 18:
Class Intro and Syllabus