December 11/14
Collect Article Responses
Finish: Pleasantville - Viewing Questions
Discussion Next Class
December 9/10
Extra Credit Opportunity: Write a google search story - Examples 1 2
Begin watching: Pleasantville
Collect Homework
December 7/8
Article #20 Chasing an Illusion: Young Women and Magazines
To View and Discuss: Getting Real, FashionWatch, Image Enhancement, Dove Real Beauty Campaign
Homework: Read this article and watch the embedded video. What (if anything) should be done about this issue? Write a 1-3 paragraph detailed response.
December 3/4
Article Response #19
Celebrity Culture Timeline
Timeline Scavenger Hunt
Create a personal timeline with 25 important or media events
December 1/2
Article Response #18
Watch: Paris Hilton Inc: The Selling of Celebrity
Discussion Questions
November 25/30
Article Response #17
IFC Media Project - #1: Missing White Girls? #2: Iraq War Photojournalist
November 23/24
Watch Student Newscasts
In Class Article Review - pick 3 quotes for 3 paragraphs
November 19/20
Film Newscasts
November 17/18
Finish Evening News Analysis
Comparing Front Pages
Work on Newscast - Due Half Way Through Next Class
November 13/16
Analyzing the Evening News - Viewing Sheet
TV News Definitions
November 12 - B Day
DeVry Institute Presentation and the 5 Questions
November 11 - A Day
TV Viewing Discussion
Perspective Writing: 500 Years in the Future Learning From Today's TV
November 10 - B Day
Finish 90210 and Discussion
Perspective Writing: 500 Years in the Future Learning From Today's TV
November 9 - A Day
DeVry Institute Presentation and the 5 Questions
Finish 90210 and Discussion
November 4/5
Television: Teen Stereotypes
In class: View 90210 - Guided Discussion
Article Response #16
Homework: Watch a TV show focused on teen characters.
Complete this. Due 11/11 or 11/12
November 2/3The Truman Show Socratic Seminar
Alternate Assignment for absent students
October 29/30
Finish The Truman Show
Socratic Seminar Next Class - Prep Packet
October 27/28
T-shirt Fashion Show
Begin The Truman Show - Discussion
Persuasive Pitch Letter due next class
October 22/26
Continue Work on T-shirt.
Homework: Writing a Persuasive Pitch Letter
October 20/21
"Dress Like Your Dad? He Rocks" NY Times article discussion
What do your clothes say about you? T-Shirt PowerPoint
Assignment: Create a T-shirt representing today's pop culture that will be nostalgic 20-30 years from now.
October 16/19
Advertising Test
October 14/15
View Student Commercials
Decoding Symbolic Language day 1- page 1-7
Test Next Class
October 12/13
Journal Response 14: Advertising to Children - Videos: 1 2 3
Work on cereal commercials - due next class
Websites that can help: animoto.com - example
xtranormal.com - example
October 8/9
Response #13 - "Ladue-based South Butt takes on North Face"
A Day - "The Outsiders: Amish Teens"
B Day - Class shortened due to testing
October 6/7
Response #12 - "Teacher Selling Ads on Exams to Raise Money"
Children in Politcal Advertising
Watch the following commercials: www.livingroomcandidate.org
From 1964: Lyndon B. Johnson, "Daisy" and "Ice Cream Cone," and Barry Goldwater, "We Will Bury You"
From 1976: Gerald Ford, "Children/Achievements"
From 1996: Bob Dole, "The Threat"
From 2004: George W. Bush, "Changing World"
Complete this form.
October 2/5
Watch Merchants of Cool - Part 6 - Questions - Collect
Political Advertising
Read these commercials as mini-films. Complete 2 handouts.
Analyze the four Obama and McCain ads here focusing on positive and negative words and images.
Article Response #11
Work with group on commercial
September 30/October 1
Watch Merchants of Cool - Part 4 & Part 5 - Questions
View "Product Labels"
Work on Commercial and Logo
Final Commercial Due Oct. 12/13
September 25/29
Watch Merchants of Cool - Part 3 - Questions
Notes: Product Placement
Examples: Transformers and Wayne's World
Continued: Campaign
New: Script and Storyboard and Scoring Guide
September 23/24
Article 10: Ads for Obama campaign: ‘It's in the game’
Notes: Subliminal Advertising
Begin Cereal Advertising Campaign
September 21/22
Articles 8 and 9
More Creatve/Creepy Advertising
Turn in Group Advertising Assignment
View Merchants of Cool - Part 2
September 17/18
Can you identify the products that go with these slogans?
Analysing Television Commercials from One Tree Hill
Notes: Newer Advertising Trends: Shockvertising, Guerrilla Marketing, etc.
View Merchants of Cool - Part 1
September 15/16
Interpreting a message: Sand Art
Notes: Advertising Appeals
September 11/14
In class discussion: September 11th and the Media:
Newseum from Sept. 12, 2001
Present Symbolic Me
Watch President Obama's Education Speech - Online here
September 9/10
Article 7: "Sexting:A Disturbing New Teen Trend?"
Parent Letter about Obama's speech
Discussion Packet
Watch Speeches online here
Finish Symbolic Me
September 4/8
Article 6: "Area schools debate how to handle Obama speech"
Continue Symbolic Me
September 2/3
Media Lit Super Quiz
Begin Group Work: Symbolic Me
August 31/September 1
Journal 5: "All a Cub Reporter Needs Is a Scoop and an iPhone"
Notes and Sayings of Marshall McLuhan
Group Work: Values of Media Culture
Next Class: Quiz over all notes so far
August 27/28
Journal 4: "Texting May be Taking a Toll"
Continue Growing Up Online
Handout for Discussion
Collect Traditional vs. Media Values
August 25/26
Journal 3: "Texting and Talking' - Wales PSA
Gauging Your Distraction from The New York Times
Notes: Media Literacy Theory
To View: Did You Know? Education and the Future of Technology
Assignment: Traditional vs. Media Values
Begin Watching: Growing Up Online
August 21/24
Journal 2:
"More Employers Use Social Networks to Check Out Applicants"
Notes: 5 Core Concepts, 5 Key Questions
Homework: Answer the 5 Key Questions for these images
August 19/20
Can you name these products from their first letter?
Journal 1: "Funeral of a Superstar as a Media Moment"
Notes: What is Media Literacy?
In Class: Electronic Media Survey
August 18
Class Intro and Syllabus